OUR BLACK FRIDAY SALE STARTS NOW!

Save 30% off site-wide with the code BF30 at checkout.
**Sale excludes Training Plans, Memberships and Gift Cards. This discount cannot be retroactively applied.

AUTUMN CALLED

OUR FALL RUN GEAR ANSWERED

Shop our Shadow and Hard Candy run prints now...

BACK BY POPULAR DEMAND

MARBELLA

Shop our Ironman 70.3 World Championship inspired kit...

INTRODUCING

PALM PARTY

Neon vibes, tropical twist. Shop Palm Party now!

INTRODUCING

FLAGSHIP

Bold, bright and built to lead the way...

Let's Roll:

CYCLING KITS

Cactus makes perfect...shop these new cycling kits now!

New to Coeur?

Wondering what you need for your race? We’ve got your back (and front, and sides—our gear is thorough like that). We’ll break down all the need-to-know triathlon features so you’ll be prepped, ready, and looking like you totally planned this all along.

Success? Nailed it.

BRIGHTER IS BETTER

Shop our Cali Woman's Cycling Collection...

Wearing Our Triathlon Heart On Our Sleeve(s)

Coeur makes triathlon and cycling clothing that is so insanely comfortable and effortlessly chic, you can focus on your training and racing without fussing with your gear. We work hard so that you can play hard.

ZELE - GO FASTER.

The Zele Traithlon Collection is made with cutting-edge dimpled Italian fabric, giving you an impressive aerodynamic advantage. Gain free speed with strategically placed aero panels while still enjoying Coeur's legendary comfort and functionality. Perfect for triathlon's of all distances.

LAYER UP

Cold weather is here! Now's the perfect time to stock up on all the warm layers this winter season.

From the people
From the people
"Wow...and I mean WOW...this pair of triathlon shorts is AMAZING! LOVE LOVE LOVE. Thank you for such a GREAT product, and the BEST customer service EVER!!
— Linda T.