INTRODUCING

WABI SABI

A print that's perfectly imperfect...

INTRODUCING

PURA VIDA

Embrace the good life...

BECAUSE BRIGHTER IS BETTER

Shop our Cali Cycling Collection...

Wearing Our Heart On Our Sleeve(s)

Coeur makes clothing that is so insanely comfortable and effortlessly chic, you can focus on your training and racing without fussing with your gear. We work hard so that you can play hard.

From the people
From the people
"Wow...and I mean WOW...this pair of tri shorts is AMAZING! LOVE LOVE LOVE. Thank you for such a GREAT product, and the BEST customer service EVER!!
— Linda T.

GO FASTER

The Zele Collection is made with cutting-edge dimpled Italian fabric, giving you an impressive aerodynamic advantage. Gain free speed with strategically placed aero panels while still enjoying Coeur's legendary comfort and functionality.

LAYER UP

This time of year, the weather is always changing. Be sure you are ready for whatever Mother Nature throws your way. Choose from our base layers, arm warmers, neck gaiters etc. Mix up solids and prints or play it matchy-matchy. Either way, we've got you covered.